The Insanity of Being Sane Essay Example | Topics and Well Written Essays - 1250 words

The Insanity of Being Sane - Essay Example Both of these writers shared the same experiences of being insane, cast out, and maltreated just to unveil and uncover the true situations inside the mental institutions in the nineteenth century and the present time. These two literary books are inspiring and reveal the continuity of how mental institutions have been dealing with the mental patients for centuries. Nellie Bly wrote â€Å"Ten Days in a Mad-house† somewhere in 1887. She was a newspaper reporter tasks to expose the brutality and neglect among the mental patient in the mental institutions. For ten days, Bly involuntarily committed to be lockup to the Blackwell’s Island insane asylum as she is saying that â€Å"My instructions were simply to go on with my work as soon as I felt that I was ready (Bly, N.)†. To be able to be admitted to the insane asylum, she had to check in a women’s boarding facility after which she acted irregularly. This instance ignited the whole plan for Bly to enter the fa cility (Time Staff, 2009). Just like Nellie Bly, Norah Vincent is also a journalist, a brave immersion journalist who lets her self-lockup in the insane facility for ten days. Both of the two writers immersed in an insane facility. However, Bly involuntarily accepted the task being drawn to her while Vincent was required to be confined at the asylum as the author narrated â€Å"On the advice of her psychologist she committed herself to a mental institution† (Vincent N. 2009). Moreover, after ten days, Vincent decided to get out of the asylum with the promised to her self not to get back again, as she said, â€Å"I got home a wreck, and swore that, no matter how bad I felt, I would never willingly go into such a place again, never†. (Vincent N, 2008). Bly was able to convince the authority of the asylum and be confined for ten days was well planned. Bly, at first, fabricated to be mildly insane and begin the whole process by convincing her roommates as well as the owner by standing the whole night at the wall, talking a lot to never seen people, and doing strange things. The things she does were found out to be sufficient to be in front of the judge and as expected, recommended to stay inside the asylum where she had manifested the arbitrary and the vindictive rules in the asylum (Bly N. (2009). On the Contrary, Vincent was able to enter the asylum because she was diagnosed to have a mental illness that started way back ten years ago. Vincent’s depression was developed to be a sickness until she had never any choice but to enter the asylum. Nevertheless, she battled her own problems and made it a way to discover and continue her pilgrim in writing and exposing what life she had gone through inside the asylum â€Å"As her treatment and her symptoms improve, Vincent warms up to the idea that â€Å"the bin† might not be all bad, and she softens in her critique† (Vincent, N. 2008). The way she helps her self in battling her misfor tunes have gone through the process of knowing her self, realizing where she was in, grasping the feelings about her situation, and how she can help her self to be out of the asylum, as Vincent states â€Å"I spent four lost, interminable days in lockup that first time in the bin, getting worse, weeping at the sealed windows, yelping for rescue through the pay phone in the soul-destroying dayroom.

The effect divorce has on children Essay Example for Free

The effect divorce has on children Essay In todays culture, divorces have come to be a mean in our lives. Married people these days are getting separated due to various problems, moreover because of struggles in the marriages, lack of passionate feelings, marriage couple cheating on their spouse, and other kind of marriage difficulties. Furthermore these divorced couples have kids that are young, who have no idea on how to deal with an event like a divorce. The effect touches all growing stages of children. Expressive and social problems can begin in the preschool stage of development. In the first underdevelopment stage, children tend to have fear and daydream that their parents will get back together. In the late idleness period, kids will label one parent good and one parent bad centered on their own needs. In some cases kids become depressed and suicidal. Some will even question their future martial relationships. Kids of divorced parents experience many issues that can upset a childs life whether it is their academics, behaviors or parent child relationships. Academic success is one of the key effects of divorce on children. Divorce disrupts steady monitoring, problem solving, and constant correction, and each of them contribute to failing at school and altered peer relationship. If the parents are working continually they will neglect taking care of the household then she/he will not be able to see what their kid is doing. Divorced parents tend to be less constant, exercise less control, and do less monitoring over children. Without the parents checking the kids, they may hang out with the wrong crowd, and the parent would not even become mindful of it. Hanging out with unpleasant people will in turn influence the kids performance in school. It will be hard for children to control their aggression especially for those who came from a divorced family. Typically children are suffering from certain emotional problem such as, depression and this will continue to develop while they are growing as an adult. Sometime children might also experience the distress of being left alone with their loved one, which can cause anxiety. Unfortunately, these emotional conditions may continue even  in their adult stages. The feeling of segregation and grief may also be experienced by these children, which can cause adverse effects. Children are inclined to take the fault once their parents get separated. They contemplate that they are the ones guilty, because the marriage did not last. The development of the kids will without a doubt be affected, and can lead to responsibility which they will be showing up until they grow of age. Making friends with other children will be tough for kids, for the reason of unrestrained behavior due to the split of their parents. Urgings and tension amongst parents may brand the children and make him or her feel guilty, irritated, and without help. Trying to brand the kids to take sides and go against the other parent generates mix-up for the kids and put them in the central of a grown-up fight. It is vital to let the kids make up their individual thoughts about their parents. Divorce is not a stress-free thing to understand for any person, and furthermore their kids. Children of divorced parents experience many issues that can upset a childs life whether it is their academics, behaviors, or parent child relationships. This is why permitting your kids to comprehend why their parents decided to end the marriage is essential. The drive behind this is for the reason that, they must be familiar with, that both of their parents can no longer continue with their affiliation due to reasons that are not connected with their kids. This will assist the kids to comprehend, and to feel that their parents separated because of other reasons and it is not connected to them in any shape or form. Working together with your kids is very essential, for them to feel valued and safe and sound in spite of the break up problem that take place amongst their parents. What is really important to a child is know that they matter and they are love. It is accurate that kids are our future, so perhaps we ought to take this information into more thought when making the choice to split-up which might have undesirable consequence on their future well-being of our kids.

Russia and Its Decision to Enter World War I Essay -- History, Geopoli

Did Russia’s diplomatic issues influence their decision in entering World War One? A. Plan of Investigation This investigation assesses how Russia’s Government and people influenced their country’s decision in entering World War One. On June 28, 1914, Archduke Franz Ferdinand and Sophie Ferdinand were assassinated by alleged Serbian Black Hand Terrorists. The assassination caused world turmoil. People and Countries saw Ferdinand’s death as an opportunity to invade and overcome new territories to claim as their own. Russia’s involvement was greatly influenced by the previous and occurring problems with the Czars, its people and its economic ties. Two sources used in this essay: The First World War, compiled by John Keegan and History of Russia: a Brilliant Chronicle of Russian History from its Ancient Beginning to Present Day by John Lawrence are then evaluated for their origins, purpose, values and limitations. B. Summary of Evidence Prior to World War One, Russia lost their naval port, Vladivostok, to the Japanese during the Russian Japanese war; putting a huge strain on the already struggling government. During this time, Nicholas II ruled as a Czar of Russia. During his reign, Russia’s rich prevailed greatly, while the poor starved and went to war. The rich believed â€Å"The people have the need for potatoes but not for the least of the constitution† they stood strong in the belief that the illiterate agriculturalists should have no say in their government, but also strongly considered that â€Å"Russia could not be ruled effectively unless the tsar took at least a part of the nation into partnership.† In 1904, the prices of basic good increased, while the real wages declined a little over twenty percent. Within the... ...wed that even though the Czar was in control, he needed the people in order to rule and to keep the Russian economy thriving. It proved he was just one very corrupt man. And furthermore, it set new laws protecting the people from the Czar himself. Without this, Nicholas may not have thought he needed to spread and show his people the power they possessed; Russia itself may not have entered World War One. Works Cited Keegan, John. The First World War. New York, Simon & Schuster, 1992. Lawrence, John. A History of Russia: A Brilliant Chronicles of Russian History from its Ancient Beginning to the Present Day. New York: Penguin Books, 1993. â€Å"The Ottoman Empire enters WWI on the side of the Central Powers 1914† thenagain.info (April 21,1997) Westwood, J.N. Endurance and Endeavor Russian History 1812-1986. New York: Oxford University Press, 1988. Russia and Its Decision to Enter World War I Essay -- History, Geopoli Did Russia’s diplomatic issues influence their decision in entering World War One? A. Plan of Investigation This investigation assesses how Russia’s Government and people influenced their country’s decision in entering World War One. On June 28, 1914, Archduke Franz Ferdinand and Sophie Ferdinand were assassinated by alleged Serbian Black Hand Terrorists. The assassination caused world turmoil. People and Countries saw Ferdinand’s death as an opportunity to invade and overcome new territories to claim as their own. Russia’s involvement was greatly influenced by the previous and occurring problems with the Czars, its people and its economic ties. Two sources used in this essay: The First World War, compiled by John Keegan and History of Russia: a Brilliant Chronicle of Russian History from its Ancient Beginning to Present Day by John Lawrence are then evaluated for their origins, purpose, values and limitations. B. Summary of Evidence Prior to World War One, Russia lost their naval port, Vladivostok, to the Japanese during the Russian Japanese war; putting a huge strain on the already struggling government. During this time, Nicholas II ruled as a Czar of Russia. During his reign, Russia’s rich prevailed greatly, while the poor starved and went to war. The rich believed â€Å"The people have the need for potatoes but not for the least of the constitution† they stood strong in the belief that the illiterate agriculturalists should have no say in their government, but also strongly considered that â€Å"Russia could not be ruled effectively unless the tsar took at least a part of the nation into partnership.† In 1904, the prices of basic good increased, while the real wages declined a little over twenty percent. Within the... ...wed that even though the Czar was in control, he needed the people in order to rule and to keep the Russian economy thriving. It proved he was just one very corrupt man. And furthermore, it set new laws protecting the people from the Czar himself. Without this, Nicholas may not have thought he needed to spread and show his people the power they possessed; Russia itself may not have entered World War One. Works Cited Keegan, John. The First World War. New York, Simon & Schuster, 1992. Lawrence, John. A History of Russia: A Brilliant Chronicles of Russian History from its Ancient Beginning to the Present Day. New York: Penguin Books, 1993. â€Å"The Ottoman Empire enters WWI on the side of the Central Powers 1914† thenagain.info (April 21,1997) Westwood, J.N. Endurance and Endeavor Russian History 1812-1986. New York: Oxford University Press, 1988.

Benefits of Rehabilitation in the American Juvenile Justice System

Tanush Swaminathan Ms. SimmonsHonors ELA 1A06 March 2018 Benefits of Rehabilitation in the American Juvenile Justice System In 2010, according to the U.S Department of Justice, approximately 70,800 juveniles were incarcerated in youth detention facilities alone, with 500,000 total youths brought to detention centers in any given year. The juvenile justice system, which was set up in 1899, has previously focused primarily on the punishment of juveniles, but recently, between 2005 to 2012, its focus changed: switching to rehabilitation of these children, providing them with education to help fix their problems. Emphasis on rehabilitation rather than punishment has made the juvenile justice system more effective, helping better the children's lives and providing them with support and comfort. The juvenile justice system was first created in Illinois in 1899, and a lot has changed since then. Due to the large crack cocaine epidemic in the 1980's, the government started using harsher laws and punishments, leading to more convicted prisoners. After a couple of decades of reconsidering the objectives of incarceration, the government began to introduce the ideas of rehabilitation between 2005 and 2012. The result was a bettering the youths lives and the opening of doors for their future. An example is the case of Hernan Carvente. In 2008, 15 year old Carvente shot a rival gang member in Queens and was arrested and sentenced to a 2-6 year sentence. He served in a juvenile facility, but at the facility he received â€Å"counseling and other support. He also began a college program†¦..he's grateful for the opportunities he was given while in custody. Now 25, Carvente earned a bachelor's degree and is planning to go to graduate school† (Stoffers 10). This is a prime example of how rehabilitation can benefit juveniles. By providing education and support, Carvente's life was turned around. Opportunities were given, allowing him to continue his education and become a productive member of society. Rehabilitation also prevents juveniles from returning to detention centers or prisons in the future due to committing another offense. This not only improves the children's lives, allowing them to have a future, but also can cut down on the costs of incarcerating juveniles, which currently stands at a whopping $5.7 billion a year (Stoffers 8). Incorporating rehabilitation into the justice system allows children to feel much safer, providing counseling and various other resources. Many states are changing their detention centers to look like schools, making the transition for juveniles much easier and more familiar, while having the same security levels. In Brazos County, the traditional detention facilities are â€Å"also moving towards a more humane, normalized environment that does not re-traumatize children who often come from difficult circumstances†¦incorporating so-called â€Å"special needs† housing pods designed to accommodate behavioral issues, mental illness.. afterschool programming, life skills training, and special interest classes†(Pitts 13). A slow transition from an aesthetic point of view, as well as counseling and extra classes allows these individuals to feel more comfortable and receive more help. It provides a much safer environment and prevents them from having to face circumstances like those that led them down wrong paths, as many of the juveniles incarcerated come from poverty and from low income neighborhoods. The change to a more familiar setting, like schools which they are used to, reduces trauma and intimidation. The different housing pods and counseling methods also allow the children to be treated and helped along the way. This could help them better understand and, in the future, best rectify their past mistakes, which would stop them returning to these facilities and allow them to live a more successful life. The extra classes after school also give the individuals a chance to open up their mind to learn something new or acquire new skills. These type of facilities provide a lot of support and help, along with extra-curricular classes, to spark new interests or help the children find a productive hobby. Rehabilitation also leads to the juvenile system being more beneficial for the incarcerated. The numbers speak for themselves: as of 2010, â€Å"More than 100,000 children were incarcerated on any single day. In 2013, that number was down to 54,000†¦.and they and their families are receiving treatment for a fraction of the cost of incarceration†(Hannum 19). Implementing rehabilitation rather than punishment in juvenile detention centers decreased the number of children incarcerated on any given day by half. This proves that rehabilitation is more advantageous for the children, as many of them are stopped from becoming repeat offenders. It also makes it much more cost effective for the government and for the criminal's families. Because many such children come from broken homes and a poor background, the families often do not have enough money to spend in order to get the juveniles treated and rehabilitated. Now, with the help of rehabilitation, the individuals can get treated for a much cheaper cost than incarceration, saving money for the government and families, while also allowing more children to get the help and the support they need. The evidence above also shows that rehabilitation is much more effective and has a bigger impact on children in terms of preventing further criminal activity, rather than punishment alone. Recently, many actions have been taken to further spread rehabilitation and end many of the punishments faced by prisoners. The Supreme Court has been recently reviewing the Eighth Amendment, which states that cruel or unusual punishments shall not be inflicted on citizens. Two punishments specifically, the death row and solitary confinement, have been banned for people under the age of 18. These landmark cases have changed the justice system and promoted rehabilitation for juveniles. An example of this is the Supreme Court case Simmons vs. Roper. Simmons had committed a capital murder at the age of 17, and was sentenced to death at the age of 18. Due to the fact that Simmons committed the crime when he was 17, meaning he was juvenile, his death penalty was set aside and he received life imprisonment without parole. From that particular case ruling on, children under the age of 18 who were not legal adults at the time of the crime were not eligible for the death penalty. Another example of a Supreme Court case is Graham vs. Florida in 2010, which â€Å"ended life sentences without parole for crimes other than homicide committed by juveniles†¦ Then last summer, in Miller vs. Alabama the court ruled that imposing mandatory life sentences without the possibility of parole for juveniles violates the Eighth Amendment†(Brown 22). These cases are some examples of the slow shift from punishment to rehabilitation.The gradual transformation from punishment to rehabilitation is more beneficial for incarcerated youths. Rehabilitation is effective, it helps better the children's lives, and also provides them with assistance and a feeling of safety. Extracurricular classes are also provided to help them find new hobbies. In contrast to the use of punishment, rehabilitation has cut down on the cost of incarceration, and prevents juveniles from returning to detention or correctional facilities in the future. This as a result allows more juveniles to receive the treatment without having repeat offenders taking advantage of the facilities again and again. Not only this, but it also provides better therapy and support so that the individuals can become successful by bettering themselves and moving past their previous surroundings. Works CitedBrown, Sarah Alice. â€Å"Kids Are Not Adults.† State Legislatures, vol. 39, no. 4, Apr. 2013, p. 20. EBSCOhost, search.ebscohost.com. Accessed 26 February 2018Hannum, Kristen. â€Å"A Deficit of Hope.† U.S. Catholic, vol. 81, no. 5, May 2016, pp. 12-19. EBSCOhost, search.ebscohost.com. Accessed 14 February 2018.Pitts, Andrew. â€Å"The Changing Face of Juvenile Justice.† American Jails, vol. 31, no. 5, Nov/Dec 2017, pp. 8. EBSCOhost, search.ebscohost.com. Accessed 15 February 2018.Stoffers, Carl. â€Å"Juvenile Justice: Can Young Criminals Be Reformed? A Growing Number of States Think So–But Not Everyone Is Convinced. (Cover Story).† New York Times Upfront, vol. 150, no. 6, 11 Dec. 2017, pp. 8-11. EBSCOhost, search.ebscohost.com. Accessed 12 February 2018..

Unit 4 Essay

Unit 4 assignment instructions This week, our writing assignment focuses on individual definitions of happiness. For this writing assignment, you will prepare and conduct interviews with two people about their definition of happiness, how they gained this view, and whether they feel happiness is achievable. Choose two people who vary in age and experience. Only one of the subjects can be someone you know well. This is an opportunity to learn about acquaintances and strangers as well. These should be face-to-face interviews.Introduce this assignment by introducing each subject one at a time. Who are they? What is the nature of your relationship? Next, ask a variety of questions to get them to consider not just their definition of happiness, but its origins and development. You can use these sample questions to get you started, but should add more questions or change the interview as it develops: Has your definition of happiness changed over time? What experiences have influenced your definition? Do you expect the definition to change again?Follow the Unit 4 template for this assignment in DocSharing. It includes submitting a transcript of your interviews, including your questions, so take notes or record the discussion. Finally, you should draw conclusions about the process and the answers that were given. Compare and contrast the results of the interviews. Discuss what was similar or different in the replies, whether the subjects were honest, or if the concept of happiness was difficult to define. The essay should be at least 750 words and should employ terms from the text.The assignment should be completed in Microsoft Word and should follow the template provided for the sample transcript, essay, and reference page. CLA assessment: This unit 4 assignment corresponds to the CLA rubric for HU300-02; please review the CLA rubrics document available under Course Home. APA formatting: Incorporate APA citations throughout the analysis as well as a references section at the end of the analysis. (The references section does NOT count towards the required word count for the Unit 4 assignment. ) Review the APA quick reference guide on the left-hand sidebar under course home for APA formatting guidelines.

Korea threats essays

Korea threats essays The article that I found deals with one of the countrys that President Bush has deemed the axis of evil. North Korea is one of a few counties that pose as a genuine threat, not only to the United States, but to the rest of the world as well. North Korea has finally admitted to an active nuke program after it has promised to discontinue their activity. Their nuclear capability worries the people of South Korea and the United States, which has been expressed numerous times by President Bush. North Korea is the country that poses as a serious threat to the United States. Iraq is the other country that Bush has labeled was part of the axis of evil; Iran is the only other country than North Korea that is seen as a large threat. The United Sates had arranged to help North Korea in 2002; in fact they were ready to take economic and political steps to improve the lives of North Korea civilization. North Korea then admitted they had a mass destruction program; this is after the US rightfully vowed not to harbor any country that supports terrorism. North Korea has continually let the international community that they have the ability to build nuclear warheads since 2002. At the end of 2002, they were found two have enough plutonium two build two nuclear bombs. They were trying to lure the United States to help North Korea in their never ending war with South Korea. North Korea wanted the US to look out for their people and give food to a malnourished country. At the same time they were trying to get our support by threatening our country. In conclusion, according to the just war theory the country that we would have rightfully gone to war with is North Korea. The just cause is seen as to secure the life of not only the people in North and South Korea but also all the countries that are in danger by North Korea. Iraq was never found to have mass weapons of destruction, and that is the main reason people are ex...

Tiempos de Espera Antes de Solicitar la Ciudadanía

Tiempos de Espera Antes de Solicitar la Ciudadanà ­a Despuà ©s de obtener la residencia permanente hay que esperar, en promedio, cinco aà ±os antes de pedir la naturalizacià ³n. Existen otros factores que se deben considerar como son el nà ºmero de meses que se lleva residiendo en el lugar donde se solicita el proceso y el nà ºmero de meses de presencia fà ­sica en Estados Unidos. Adems de los documentos que el proceso de naturalizacià ³n por residencia requiere, hay que aprobar un examen de conocimientos histà ³ricos y cà ­vicos y demostrar niveles bsicos de inglà ©s escrito y hablado. Diversas organizaciones en todo el paà ­s ayudan, de manera gratuita, a prepararse para el examen. Regla General: Cinco Aà ±os de Espera La regla general es que deben pasar cinco  aà ±os desde la fecha en que se obtiene la green card para convertirse en ciudadano americano por naturalizacià ³n. Dicha fecha est consignada expresamente en la tarjeta de residencia. Quienes obtuvieron su residencia temporal por programas de inversià ³n pueden sumar esos dos aà ±os como temporales a los tres como permanentes. La solicitud (formulario N-400) se puede enviar con un mximo de  90 dà ­as antes de cumplirse dichos aà ±os.   Para cumplir con los requisitos de la naturalizacià ³n hay que: Haber residido en la jurisdiccià ³n de la oficina de USCIS a la que se envà ­a la solicitud durante los tres meses anteriores.Haber residido en Estados Unidos de manera continua durante los à ºltimos cinco aà ±os. Hay que contar con la acreditacià ³n de haber estado presente fà ­sicamente en el paà ­s durante 30 meses de dichos cinco aà ±os. Viajes largos o frecuentes a otros paà ­ses pueden generar problemas. Tiempos de Espera en Casos Especà ­ficos Residentes permanentes casados con ciudadanos: en este caso, los residentes pueden pedir la ciudadanà ­a pasados tres aà ±os desde que obtuvieron la residencia permanente, sin importar cà ³mo la obtuvieron en primer lugar. En este caso tienen haber estado casados por tres aà ±os con el mismo ciudadano (no aplica para viudos de ciudadanos), haber residido los à ºltimos tres meses en la jurisdiccià ³n de la USCIS a la que envà ­an la solicitud, acreditar que han residido en Estados Unidos durante los à ºltimos tres aà ±os y demostrar que han estado en territorio estadounidense durante 18 meses de los tres aà ±os. La persona que se casa con un residente que luego se naturaliza sà ³lo puede contar el plazo de los tres aà ±os a partir de la fecha en que su cà ³nyuge se convirtià ³ en ciudadano. Desde la solicitud hasta la naturalizacià ³n hay que residir en Estados Unidos. Excepciones a dicha regla suceden por maltrato conyugal, cuando el cà ³nyuge  maltratado de un ciudadano se separa y pide para sà ­ mismo la green card por  el programa  VAWA apenas tres aà ±os despuà ©s de haber recibido la residencia permanente. Residentes con Residencia Condicional Previa: en este caso, la fecha en la que se inicia a contar los cinco aà ±os es la del dà ­a en la que se obtuvo la residencia condicional. Asilados: en este caso, el aà ±o en el que se residià ³ como asilado en los Estados Unidos suma para la regla de los cinco aà ±os. Asà ­ que cuatro aà ±os despuà ©s de haber obtenido la residencia permanente, se puede solicitar la ciudadanà ­a. La USCIS hace este computo de manera automtica (rollback). Militares y familiares: en este caso, quienes hayan cumplido con honor su servicio pueden solicitar su ciudadanà ­a un aà ±o despuà ©s de haber iniciado el mismo. Si ya no estn en servicio activo pero se les ha dado licencia con honor tienen seis meses desde dicho dà ­a para solicitar su naturalizacià ³n (si pierden este margen de tiempo deben esperar tres o cinco aà ±os de acuerdo a lo que se explicà ³ anteriormente). Si un militar activo que es ciudadano fallece en su labor, su cà ³nyuge, padres e hijos pueden solicitar la residencia permanente. Y si ya son residentes, pueden aplicar inmediatamente por la ciudadanà ­a. Por otro lado, si un militar que es residente permanente fallece en servicio, sus familiares inmediatos pueden pedir la ciudadanà ­a pà ³stuma y, posteriormente, obtener para ellos mismos beneficios migratorios. Veteranos de Guerra: en este caso, todos quienes sirvieron con honor en cualquiera de las ramas del Ejà ©rcito de los Estados Unidos durante à ©poca declarada de hostilidades  en una de las siguientes guerras pueden pedir la ciudadanà ­a americana despuà ©s de haber servido un sà ³lo dà ­a. Dichas à ©pocas son: Primera Guerra Mundial, Segunda Guerra Mundial, Guerra de Corea, Guerra de Vietnam, Guerra del Golfo Pà ©rsico, operacià ³n Enduring Freedom y la operacià ³n Iraqi Freedom. Este es un artà ­culo informativo, no pretende ser asesorà ­a legal.

More Words Derived from Pend

More Words Derived from Pend More Words Derived from Pend More Words Derived from Pend By Mark Nichol A previous post lists words stemming from the Latin verb pendere, meaning â€Å"weigh,† and containing the root pend. This follow-up adds disguised words that have the same derivation. A painter was originally a chain or rope that secures an anchor; the sense shifted to that of a line used to secure or tow a boat. Penchant, from an Old French verb, pencher, meaning â€Å"incline,† means â€Å"liking,† and its synonym propensity comes directly from Latin (propendere). Poise, from pensum, the Latin noun form of pendere, refers to bearing, carriage, or composure, or to equilibrium; in scientific contexts, the word refers to a unit of viscosity. As a verb, it means â€Å"balance† or â€Å"brace.† A counterpoise is an equivalent opposing force or power, or a state of balance, or, as a verb, the word is synonymous with counterbalance. The verb compensate, meaning â€Å"make up for† or â€Å"pay,† and its adjectival form compensatory and the noun compensation, are based on pendere, as is recompense, which in verb form means â€Å"give something in return for† or â€Å"pay for† and as a noun is synonymous with compensation. To dispense is to administer, distribute, or share out, or to exempt; dispensation is the act of doing so. â€Å"Dispense with,† however, means â€Å"do without† or â€Å"set aside.† A dispensary, meanwhile, is a location for giving out medicine or medical treatment. The noun pension refers to money a company or government gives to a person who has retired after working for the entity. As a verb, it describes making this payment or dismissing an employee after awarding such a payment. Pension, or pensione (from the Italian word spelled thus) also describes room-and-board accommodations in Europe, or a boardinghouse or hotel that offers them; this use stems from the sense of payment for accommodations. The adjective pensive means â€Å"thoughtful,† in the sense of â€Å"weighing† a thought; the adverbial form is pensively, and pensiveness is the quality of being in deep thought. An unexpectedly related word is pansy (by way of the Middle French word pensà ©e, meaning â€Å"thought†), so called because the flower was a symbol of thought. Unfortunately, it also became a slur for an effeminate or gay male. Another word not easily detected as being in the pendere family is avoirdupois, the name for the ounce/pound/ton system of weight measurement as well as a word describing heaviness or weight; it can also serve as an adjective when referring to the weight system. (Its Old French forebear, avoir de pois, means â€Å"goods of weight.†) Another foreign-born term descended from pendere is peso, the word for the basic currency of some former Spanish colonies, as well as a former Spanish coin. Finally, span, which as a noun and a verb refers in various contexts to length, ultimately derives from pendere, as does the British English term spanner, which refers to what in American English is generally called an adjustable wrench (sometimes called a crescent wrench, after the Crescent tool brand). Want to improve your English in five minutes a day? Get a subscription and start receiving our writing tips and exercises daily! Keep learning! Browse the General category, check our popular posts, or choose a related post below:50 Idioms About Legs, Feet, and Toes225 Foreign Phrases to Inspire YouWhen to Spell Out Numbers

'Leases' and its impact on the financial position and performance of Essay

'Leases' and its impact on the financial position and performance of companies - Essay Example Exposure Draft ED/2013/6 'Leases' and its impact on the financial position and performance of companies Financial accounting Standards Board (FASB) and International Accounting Standards Board (IASB) has revised the Exposure Draft that outlined some proposed changes in the accounting rules for leases. The reason behind such a proposal is just to improve the comparability and quality of financial reporting, by increasing the transparency related to leverage. This signifies the use of assets in the organization in its day to day operations and the exposure to risk by entering into a lease contact. The Exposure Draft has proposed a dual approach through which identification, measurement and presentation of the cash flows and the expenses related to lease can be made. Apart from this, the board has proposed some disclosure that would facilitate the investors and other users of the financial information to understand the uncertainty of cash flow, amount and timing arising from leasing (IFRS Foundation, 2013a). This study focuses on the impact of new revised accounting standards that are fra med for leases, on the financial performance and position of the organization. Delta Airlines is a major airline, which is operating in America. It is headquartered at Atlanta, Georgia. It has an extensive network serving both domestic and international location in almost every continent except Antarctica. The organization along with its subsidiaries is operating with more than 5000 flights everyday and has approximate employee strength of about 80,000. Many of its aircrafts along with some ground facilities are taken on lease (Delta Air Lines, 2013; Delta Air Lines, Inc. 2013a). Thus, following section of the reports deals with how the revised accounting standard is going to affect the company. Lease Contacts by Delta Airlines Operating lease may act as an attractive option for the airlines industry as it increases the flexibility of the fleet, reduces the residual risk related to the aircraft for the aircraft industry and requires lower amount of capital commitment for the airline company. During the year 2012, Delta Air lines have entered into contact with T he Boeing Company and Southwest Airlines, to lease eighty eight B-717-200 aircraft. In the later part of 2012, these aircrafts were delivered. In the first fleet, 16 aircrafts were delivered and thirty six aircrafts will be delivered in 2014 and 2015 respectively. The B-717-200 aircraft that has been leased by the company will have advanced features like new and fully upgraded interiors, total seats of 110 that comprises of 15 Economy Comfort seat and 12 First Class seat, along with in-flight Wi-Fi (Delta Air Lines, Inc. 2013b). Thus, it can be expected to generate more income. Apart from this, most of the ground facilities of Delta are also on lease. Most of the lands and building that are occupied by the organization are on lease. The largest base for aircraft maintenance, principal offices, training facilities, kitchens, cargo and

When I was Puerto Rican, by Esmeralda Santiago Essay

When I was Puerto Rican, by Esmeralda Santiago - Essay Example It is clear why the book When I was Puerto Rican has made it onto the bestseller list. Esmeralda Santiago opens up places in our minds by using descriptive narration. It is also a book that reaches out to all cultures as people from different cultures can find something to associate with. The eldest of 11 children Esmeralda Santiago (nicknamed: Negi) grew up in Puerto Rico. At age 13 her single mother moved the family to Brooklyn. Esmeralda was accepted in New York High School of Performing Arts after having only learnt English for two years. She studied in Harvard University and graduated with honors. She received her Masters' Degree from Sarah Lawrence College. She and her husband founded the award wining film and production company Contomedia. Her prestige also lies in the vast amount of dedication she has shown by working with victims of domestic violence. In this same spirit of giving she is also prided for her assistance in founding the Massachusetts based shelter for women and a Youth Service Center. When I Was Puerto Rican is a personal recollection of growing up and having to live in the ever-changing world due to hopes and dreams that need to be fulfilled. It highlights the issues that were important in the author's life, especially in her childhood.

GDP Comparisons Essay Example | Topics and Well Written Essays - 250 words

GDP Comparisons - Essay Example The GDP of all 22 countries of the Arab League including West Bank and Gaza Strip is around $2.309 trillion for the year 2011(CIA fact book, 2013). The country with the highest GDP is Saudi Arabia with $587 billion. As compared to the countries of Arab League the GDP of Italy is $2.164 trillion, the GDP of France is $2.734 trillion, GDP of Germany is $3.55 trillion, GDP of United States $14.83 trillion, and GDP of Japan is $5.773 trillion for the year 2011 (CIA Fact book, 2013). Except Italy, all the countries mentioned above have a GDP that is greater than the combined GDP of all Arab League countries. The difference between Italy’s GDP and Arab League’s GDP is also very small. The GDP of West Bank and Gaza Strip is $6.64 billion, while the GDP of Israel in $239.8 billion (CIA Fact book, 2013). This comparative analysis tells us about the dominance of Western developed world over the Third World Countries of Arab. The industrial setup of Arab countries is very weak and therefore they have to rely on natural resources. Lack of local industries and inefficient governments are the main reason for such great difference between GDPs of Arab League countries and that of the developed world.

Personal Philosophy of Nursing Statement Example | Topics and Well Written Essays - 1500 words

Philosophy of Nursing - Personal Statement Example Additionally, I worked as a nurse as I studied. The experience gained through practice has made me recognize numerous programs that are essential in preparation of patients towards medication services. In addition to taught skills, I have acquired extra knowledge that has enhanced my nursing expertise. For instance, education and practice have equipped me with clinical leadership and professional research skills. These are vital skills in the nursing profession and healthcare provision (Sharon, 2003). I have also acquired exceptional abilities and skills in the design, organization, and implementation of goals and objectives in healthcare provision. These skills focus primarily on the provision of nursing services to patients. Furthermore, nursing profession has directed my scientific and artistic expertise towards qualitative and quantitative provision of healthcare. The expertise and experience acquired within the 20 year-period has broadened my knowledge in nursing practice. Howev er, it is vital for me to highlight my career objectives and mission in the nursing profession. Therefore, this essay aims to explain my future career objectives and mission in the nursing profession. Moreover, it aims to support my philosophical dispositions in primary healthcare provision. Harmlessness Essentially, it is crucial to note that there should never be harm in the provision of primary healthcare and nursing services. ... Therefore, it is my obligation as a nurse to exercise absolute care towards my clients’ well-being. Notably, the attitude towards the public and clients should be warm and caring. It is appropriate to assess the conditions of clients through the establishment of all issues that relate to human beings. For instance, it is vital to communicate with patients appropriately. This can only be achieved through proper channeling of messages to be communicated to patients (Sharon, 2003). Nurses are expected to conduct therapeutic procedures required to identify conditions that need stabilization. They are expected to examine the outcomes of therapeutic actions in order to accomplish the goals of enhancement of well-being of clients. Over the years of nursing practice, I have learnt that delivery of healthcare is in itself a cause of death in many countries. The delivery of healthcare services is sometimes enshrined with the possibility of human error that can result into death. Errors can result from both commission and omission because of loopholes in redress of conditions that can be treated and solved. Injuries and eventual deaths can occur because of such blunders (Philips and Bredder, 2002). Nosocomial infections are likely to occur in hospitals in cases where health practitioners do not disinfect and clean their hands before handling patients. Therefore, the safety of patients is essential in hospitals. The protection of patients requires maintenance of basic safety standards. Several researches have indicated that errors in the prescription of medication increase the number of fatalities in hospitals (Swanson, 1993). Data have shown

Writing with Semantic Argument or Statistics Essay

Writing with Semantic Argument or Statistics - Essay Example Never mind the content, TV cartoons are the cheaper alternative to hiring a baby-sitter and is the safest way to keep even a hyperactive toddler distracted. Or so parents generally believed. But this rather cavalier attitude parents have towards their very young children watching TV cartoons – of any and all sorts – have pediatric experts worried; studies have shown that TV cartoons may be to blame about the increasingly antisocial tendencies of children even at a young age, attitudes that they may carry with them into adulthood. Could TV cartoons really be as bad an influence? One way to determine the influence of TV cartoons is to look at the statistics. TV sets may be the most common feature among American households; about 99% percent of homes are not without their own TV sets as television programming are the cheapest and most convenient way to be entertained and informed. The average child watches up to two hours of TV cartoons each day (Center for Communication and Social Policy, University of California, Santa Barbara [UCSB], 1998) and some even as much as 28 hours of cartoons each week (Beresin, n.d.). But what is more alarming about this fact is not the quantity of TV time but the quality of the program. Studies revealed that shows that target the very young audiences contain twice as many violent acts as other programs; furthermore, Saturday morning cartoons have been recorded to contain as much as 20 to 25 violent incidents per hour compared to 3 to 5 violent incidents found in prime-time TV (American Academy of Pediatrics [AAP], 1995). Not all TV cartoons feature this rather stunning amount of violence. A recent study conducted to determine the effects of violence in media on children’s anti-social behavior was conducted by Drs. Christakis and Zimmerman in 2007. They classified TV programs that target the young audiences into three categories: violent programming,

Web search (see instruct) Essay Example | Topics and Well Written Essays - 500 words

Web search (see instruct) - Essay Example Research has shown a number of curriculum models as effective. Creative curriculum is an approach, which is based on theory and research of understanding how children learn (teachingstrategies.com). It focuses on hands on child-centred approach with creativity being the keyword. In a class when children are told a story about ships in oceans, instead of imagining the scene they are taught and encouraged to set their boats in water. This is an example of creative curriculum in place during the classroom instruction. On the other hand, bank street curriculum focuses on building interaction among students and inculcating a sense of community feeling and social responsibility in them (bankstreet.edu). The activities are designed to turn children into social individuals who care for and work for the well being of others. The attempt is to acquaint the children with the physical world, which is taught through playing with blocks, paint, clay, water etc. The prospect of making children work together for instance by getting them to work with blocks, paves way for social interaction and also builds their association with the outside world. The Montessori method believes in exploring, self-study and focuses more on preparing the environment than the child. (michealolaf.net) It is not the teacher who educates the child but the environment and peers around him. Hence the teacher must prepare and adapt to the environment in order to develop the learning opportunity for the child. Yet another interesting feature is that the class size is relatively larger than other classes thereby increasing the scope for independent learning. According to the approach, when a child is left in a room with other children and educational materials for company, the learning is more than through conscious effort. This curricular model can be applied in class by setting a time for such an activity. This method has been hugely successful, as research shows profound effect on

Writing with Semantic Argument or Statistics Essay

Writing with Semantic Argument or Statistics - Essay Example Never mind the content, TV cartoons are the cheaper alternative to hiring a baby-sitter and is the safest way to keep even a hyperactive toddler distracted. Or so parents generally believed. But this rather cavalier attitude parents have towards their very young children watching TV cartoons – of any and all sorts – have pediatric experts worried; studies have shown that TV cartoons may be to blame about the increasingly antisocial tendencies of children even at a young age, attitudes that they may carry with them into adulthood. Could TV cartoons really be as bad an influence? One way to determine the influence of TV cartoons is to look at the statistics. TV sets may be the most common feature among American households; about 99% percent of homes are not without their own TV sets as television programming are the cheapest and most convenient way to be entertained and informed. The average child watches up to two hours of TV cartoons each day (Center for Communication and Social Policy, University of California, Santa Barbara [UCSB], 1998) and some even as much as 28 hours of cartoons each week (Beresin, n.d.). But what is more alarming about this fact is not the quantity of TV time but the quality of the program. Studies revealed that shows that target the very young audiences contain twice as many violent acts as other programs; furthermore, Saturday morning cartoons have been recorded to contain as much as 20 to 25 violent incidents per hour compared to 3 to 5 violent incidents found in prime-time TV (American Academy of Pediatrics [AAP], 1995). Not all TV cartoons feature this rather stunning amount of violence. A recent study conducted to determine the effects of violence in media on children’s anti-social behavior was conducted by Drs. Christakis and Zimmerman in 2007. They classified TV programs that target the young audiences into three categories: violent programming,

Problems that researchers in the Arab world encounter Assignment

Problems that researchers in the Arab world encounter - Assignment Example The region has received good reputation with regard to oil production. Current research has shown that the Arab world is the largest oil producer in the world contributing to more than half of the entire world’s oil. The region has an even larger potential and if the researchers in the area had the needed facilities to carry out their activities, they would discover even more opportunities for growth. Leaders in the region have promised researchers a large amount of funding to purchase the equipments they require to carry out the research on areas that could produce benefits to society (Tessler, 2011). Funding has become a very great problem to assist the people in the region to scale even larger places. Almost all of the finances dedicated to research come from the government. This has been a very great challenge because it does not have the excess money to offer to the research institutions. The few private sector individuals that carry out research face the money problem and consequently end up not achieving their goals in the research field (Daniells, 2009). The number of research institutions has had a steady growth rate over the years. However, the output from these institutions is very low and this is owing to the high illiteracy levels in the area. A majority of the young people in the region come from rich families where they get to take over or rather run their family businesses. This makes most of these young people fall out of school. This has made current researchers lack people to assist them with their research and this has made them lack the motivation they require. Another problem that researchers in the area face is regarding brain drain. For the few individuals that succeed in going to school, they graduate and go to other countries to work. Some of these people have a large amount of knowledge that could help their countries with research. When these people go to other regions, they leave the initial

Concert Orchestra experience Essay Example for Free

Concert Orchestra experience Essay The first piece was Variations on a Theme of Tchaikovsky, Op. 35a (1894) by Anton Arensky (1861-1906). The piece was written in 1894, in tribute to Pyotr Il’yich Tchaikovsky (1840-1893). It was based on the theme from the poem Legend†, written by Richard Henry Stoddard (1825-1903). This poem portrays the crucifixion of Christ. Arensky admired Tchaikovsky so much that he used the theme of â€Å"Legend† for a set of variations in the second movement of his Second String Quartet. This piece’s style is a themes and variations. Its instrumentation includes Cello solo, 2 Flutes, 2 Oboes, 2 Clarinets (A), 2 Bassoons + 2 Horns (F) + Violins I, Violins II, Violas, Cellos, and Double Basses. The second piece was Concerto for Marimba and Orchestra, Op. 34 (1957) by Robert Kurka (1921-1957). This piece introduced the marimba, which proved to the musical world that it could contend with instruments that had been used in orchestras and also provide a unique sound to the traditional orchestras played in regular concerts. This piece’s style is solo concerto. Its instrumentation includes the marimba and the orchestra. The third piece was Pictures at an Exhibition (1874) by Modest Mussorgsky (1839-1881). This piece was inspired by the paintings of the artist Viktor Hartmann (1834-1873). This piece’s style is an orchestral suite. Its instrumentation includes 3 Flutes (2nd and 3rd doubling Piccolos), 3 Oboes (3rd doubling Cor Anglais), 2 Clarinets in A and Bb, Bass Clarinet in A and Bb, Alto Saxophone, 2 Bassoons, Double Bassoon, 4 Horns in F, 3 Trumpet in C, 3 Trombones, Tuba, Timpani, Percussion (xylophone, triangle, rattle, whip, side drum, bass drum, cymbals, suspended cymbal), 2 Harps, Celesta, and Strings. I picked the pieces was Variations on a Theme of Tchaikovsky, Op. 35a (1894) by Anton Arensky and Concerto for Marimba and Orchestra, Op. 34 (1957) by Robert Kurka. Both of these pieces were distinctly different than one another. The piece by Arensky depicts a sense of deep sadness and despair as a whole. It starts out containing elements of intimacy and moves towards a slow moving harmony. The structure of the music matched the structure of the original poem. The variations of sounds expressed many shifting moods such as a dialogue between instruments. Mood changed quickly throughout the piece and showed different parts of the melody, from increments of joy, to sadness, to a deep sorrow. The rhythm seamlessly continued throughout the piece acting towards each of the different themes described in its construction. The piece by Kurka produced a new and different type of classical music that is unique to the orchestra. The use of the marimba stood out from the traditional orchestral instruments. The first movement begins with an alternation between the marimba and the orchestra. Its upbeat sound resonates in a catchy chiming sound whose rhythm is clear yet unexpected. It provides a playful side to a usually stern and focused orchestra. As the second movement begins, it as if the marimba is communicating to the orchestra itself. As if it is trying to fit in with these classic types of instruments through its unique dynamics and resounding tone. It seems to clash with its orchestral counterparts. By the third movement, it seems as if all the instruments reach an agreement on the legitimacy of the marimba through its colorful and exciting solo. Although both pieces are completely different than one another, they both exhibit emotion. Arensky exhibits cruel sounding music that discusses the importance of religion and a series of events that affects a wide variety of people. It evokes a sense of despair that expresses a deep sounding melody. Kurka exhibits a different type of music that discusses the marimba’s rise to becoming a part of classical orchestra. Its colorful timbre expresses a joyful and unique melody that pleases the human ear. Anton Arensky (12 July 1861 -25 February 1906), was a Russian composer of Romantic classical music, a pianist and a professor of music. Pyotr Tchaikovsky was the greatest influence on Arenskys musical compositions. Indeed, Rimsky-Korsakov said, In his youth Arensky did not escape some influence from me; later the influence came from Tchaikovsky. He will quickly be forgotten. The perception that he lacked a distinctive personal style contributed to long-term neglect of his music, though in recent years a large number of his compositions have been recorded. Therefore, his values are seemingly non-existent because of the major influence of Tchaikovsky and absence of his own personal work. Throughout the performance I did perceive a strong sense of historical value and defines not who Arensky was, but his role model Tchaikovsky and how his music conveyed a strong sense of religious value. Kurka’s Concerto for Marimba and Orchestra was the first marimba work to enjoy both widespread public appeal and widespread recognition of having a high level of musical sophistication fit for the concert hall. It debuted during the modern style period. It provided important historical value by Kurka finally representing everything that early marimba composers set out to do in one piece: create a sophisticated and serious musical work that is both challenging to the performer and which has widespread public appeal. I perceived an ongoing struggle throughout the piece, but as the performance continued it conveyed the struggle the instrument had to do in order to become a prominent part of the classical orchestra. Citatation Keunning, G. (1999). Symphony of the canyons. Retrieved from http://lasr. cs. ucla. edu/geoff/prognotes/mussorgsky/pictures. html Strain, James. Vida Chenoweth. Percussive Notes 32. 6 (1994): 8-9. Print. Stevens, Leigh Howard. An Interview with Vida Chenoweth. Percussive Notes 15. 3 (2002): 22-25. PAS Online Archive . Weir, Martin. Catching up with Vida Chenoweth. Percussive Notes 32. 3 (1994): 53-55. Print.

Literature Review of Risks Prevention of Pressure Sores

Literature Review of Risks Prevention of Pressure Sores A review of literature provides the concept to continue for the contemplated research, an understanding of the status of the research in the problem area includes research approach, method, instrumentation, and analysis. The literature review is organized under the following headings: Review related to the prevalence of pressure sore Review related to the etiology and risk factors of pressure sore Review related to the prevention of pressure sore Review related to the caregivers of pressure sore Review Related to prevalence of pressure sore Hendrichova.I et.al (2010) have done Retrospective analysis of 1414 clinical records of patients admitted over 6 months and found prevalence of pressure ulcers of 22.9 % and incidence of 6.7 % Forni C et. al (2009), conducted study regarding cohort study of the incidence of heel pressure sores in patients with leg casts at the Rizzoli orthopedic hospital and also the associated risk factors at Italy. He found that out of 216 patients 17.6% (38) developed a pressure sore: 16/124 in orthopedic wards; and 22/92 in cancer care units. The related risk factors of pressure sore were noted are administration of anti neoplastic drugs (p = 0.033) OR = 2.61; skin redness before cast application (p = 0.001; OR = 4.44), reported symptoms after the application (p = 0.000; OR = 7.86). Most of the pressure sores were mainly in the stage 1 and stage II was 6/216 (2.4%). Voweden KR and Vowden.P (2009) conducted study regarding the prevalence of pressure ulcer, management, equipment provision and outcome for patients with pressure ulceration and identified in a wound care survey within one English health care district on 1000 population in the tertiary referrals and prevalence of 53.7 % were classed as grade 2 pressure ulcers, 48 % were grade I and only 35 % of grade 4. Pressure ulcers were identified through the critical incident form are only about 11 % of pressure ulcers at hospital setup and gives the current Epidemiology of pressure ulcers. Harrow J.J et.al (2008) conducted study regarding pressure ulcers and occipital alopecia in operation Iraqi Freedom poly trauma casualties: retrospective review from 2004- 2006 to detect the prevalence and severity of pressure-related injuries and stated that 38% of admissions to this hospital had pressure-related injuries on the day of admission. In which Casualties from Iraq had a higher rate of pressure ulcers (53%) than other area (22%). Occipital lesions accounts 50% of non-stage I pressure ulcers and more severe than of the sacrum or in the extremities. Review related to risk factors associated with the pressure ulcer: Lahmann N.A.et. al (2010) done, study regarding impact of prevention structures and processes on pressure ulcer prevalence in nursing homes and acute care hospitals, by the method of prevalence survey among 7377 residents in 60 nursing homes and also 28,102 clients with 82 acute-care hospitals at Germany by annual point prevalence surveys. Results noted are nosocomial prevalence rates in hospitals decreased from 26.3% during the first year to 11.3% in the last year (mainly in nursing homes from 13.7% to 6.4%). The usage of pressure ulcer-related structures conspicuous more during each repetition to more than 90%. Fisher A.R et. al (2004) conducted cross sectional prevalence studies among 535 patients regarding f pressure ulcers in adults in acute care settings at university teaching hospital, Canada and found the prevalence of pressure ulcers was 27% (at 95% confidence interval, 23-31%). Total Braden score below 17 and increasing age were significantly associated with the presence of pressure ulcers and also found majority of the risk factors are increasing age, less activity level, friction and shear while seated or lying down were associated with hospital-acquired pressure ulcers, only increasing age, friction and shear were associated with the presence of pressure ulcers in the whole sample. Silva M.S et.al (1998) conducted exploratory- descriptive study to identify, in the specialized literature, which predisposing conditions and risks factors would be related to the development of pressure ulcer, and to verify how often these predisposing conditions and risk factors would be present in bedridden patients, hospitalized in an institution and concluded that there is the need to construct an instrument to measure this risk must suit our reality and that incorporates risk factors identified with a significant frequency in this study and are not contemplated in most of the available scales in the literature. Review related to the prevention of pressure sore Baldi et .al (2010) conducted study regarding Studying factors related to pressure ulcers prevention: a marginal scale model for modelling heterogeneity among hospitals. in patients referred to several Italian hospitals, with the method of prevalence survey co ordinate through the European Pressure Ulcer Advisory Panel among 12 000 hospitalized patients in Italy, and results shows that the prevention of pressure sore includes usage of Braden Scale, age and assistance- connected aspects, and usage of preventive equipment combined with a repositioning techniques. Wann-Hansson C et .al (2008) conducted study in sweedish University regarding Risk factors and prevention among clients with hospital-acquired and pre-existing pressure ulcers in an acute care hospital among adults in an acute care hospital compared with patients with pre-existing pressure ulcers present during admission with 535 clients and notified the prevalence rate of pressure ulcers were 27% (95% confidence interval, 23-31%). Shahin E.S (2008) conducted study regarding prevalence of pressure ulcer among intensive care cltients: a cross sectional study at German with the sample of 1760 clients in order to assess the pressure ulcer prevalence among intensive care clients, and also found clients characteristics and preventive measures related to prevalence of pressure ulcer clients and to assess the most common sites of pressure ulcers. A result shows a mean prevalence rate was +/-30% from 2002 to 2005. The pressure sore prevalence was decreased to 16.2% in 2006 and half of the pressure ulcers were in grade 1. He has stated the significant association between the age and pressure ulcer (P

Essay --

After the Civil War conditions were bad for both Southern blacks and Southern whites. There were 4 million black men and women emerging from bondage. They began forming all black communities, freeing themselves from white control. But in 1865, Southern state legislatures began enacting sets of laws called Black Codes. These laws authorized local officials to apprehend unemployed blacks, fine them for vagrancy and hire them out to private employers to satisfy their fine. Some codes allowed blacks to only take jobs as plantation workers or servants. The South found a way to go back to slavery without breaking the new laws. In 1866, Congress passed the first Civil Rights Act, which declared blacks as citizens of the United States which allowed the federal government to intervene in state affairs when necessary to protect the rights of the citizens. Then in June of 1866, Congress approved the 14th Amendment which states that everyone born in the United States, and everyone naturalized was automatically a citizen and entitled to equal protection by both state and national government. Even though slavery was abolished and blacks were, at least by law, free and considered equal, they still did not have the same rights and opportunities as white people. In February of 1869, Congress passed the 15th Amendment. The Amendment attempts to ensure black voting rights by stipulating that voting rights cannot be denied on the basis of race, color, or previous servitude. But yet it did nothing to allow the Southern whites to prevent blacks from voting. Since blacks were not educated and did not own property or have the money to pay poll taxes it made it almost impossible for blacks to vote. There was a dramatic improvement in south... ...freedom was granted to the slaves, they were no longer property and therefore no longer worth anything to the former slave owners. In every which way the South tried to get back to the ways of slavery. Blacks also faced the dark problem of hate crimes and white supremacy. Blacks never actually gained their freedom for years to come. Freedom is the lack of restrictions, but blacks were still being told what they can and cannot do or where they can and cannot go. The law stated that blacks were allowed to vote but made it almost impossible for them to actually do so. The blacks were given land then had it taken away from them when the whites who abandoned that land came back to claim it. It was a struggle for a former slave to begin an actual life for them or their families. Blacks were not given the opportunities and the chance at the new life that they were promised. Essay -- After the Civil War conditions were bad for both Southern blacks and Southern whites. There were 4 million black men and women emerging from bondage. They began forming all black communities, freeing themselves from white control. But in 1865, Southern state legislatures began enacting sets of laws called Black Codes. These laws authorized local officials to apprehend unemployed blacks, fine them for vagrancy and hire them out to private employers to satisfy their fine. Some codes allowed blacks to only take jobs as plantation workers or servants. The South found a way to go back to slavery without breaking the new laws. In 1866, Congress passed the first Civil Rights Act, which declared blacks as citizens of the United States which allowed the federal government to intervene in state affairs when necessary to protect the rights of the citizens. Then in June of 1866, Congress approved the 14th Amendment which states that everyone born in the United States, and everyone naturalized was automatically a citizen and entitled to equal protection by both state and national government. Even though slavery was abolished and blacks were, at least by law, free and considered equal, they still did not have the same rights and opportunities as white people. In February of 1869, Congress passed the 15th Amendment. The Amendment attempts to ensure black voting rights by stipulating that voting rights cannot be denied on the basis of race, color, or previous servitude. But yet it did nothing to allow the Southern whites to prevent blacks from voting. Since blacks were not educated and did not own property or have the money to pay poll taxes it made it almost impossible for blacks to vote. There was a dramatic improvement in south... ...freedom was granted to the slaves, they were no longer property and therefore no longer worth anything to the former slave owners. In every which way the South tried to get back to the ways of slavery. Blacks also faced the dark problem of hate crimes and white supremacy. Blacks never actually gained their freedom for years to come. Freedom is the lack of restrictions, but blacks were still being told what they can and cannot do or where they can and cannot go. The law stated that blacks were allowed to vote but made it almost impossible for them to actually do so. The blacks were given land then had it taken away from them when the whites who abandoned that land came back to claim it. It was a struggle for a former slave to begin an actual life for them or their families. Blacks were not given the opportunities and the chance at the new life that they were promised.

Hsbc Case Essay

HSBC is known as the â€Å"World’s local bank†. Originally called the HongKong and Shanghai Banking Corporation Limited, HSBC was established in 1865 to finance the growing trade between China and the United Kingdom. HSBC is now the second largest bank in the world, serving 100 million customers through 9,500 branches in 79 countries. The company is organized by business line (personal financial services; customer finance; commercial banking; corporate investment banking and markets; private banking), as well as by goegraphic segment (Asia-Pacific, U. K. /Eurozone, North America/NAFTA, South America, Middle East). Despite operating in 79 different countries, the bank works hard to maintain a local feel and local knowledge in each area. HSBC’s fundamental operating strategy is to remain close to its customers. As HSBC chairman Sir John Bond said in November 2003, â€Å"Our position as the world’s local bank enables us to approach each country uniquely, blending local knowledge with a worldwide operating platform†. For example, consider HSBC’s local marketing efforts in New York City. To prove to jaded New Yorkers that the London-based financial behemoth was â€Å"the world’s local bank. HSBC held a â€Å"New York City’s Most knowledgeable Cabbie† contest. The winning cabbie gets paid to drive full-time for HSBC for the year, and HSBC customers win, too. Any customer showing an HSBC bankcard, checkbook, or bank statement can get a free ride in the HSBC-branded Bankcab. The campaign demonstrates HSBC’s local knowledge. â€Å"In order to ma ke New Yorkers believe you’re local, you have to act local,† said Renegade Marketing Group’s CEO Drew Neisser. Across the world in Hong Kong, HSBC undertook a different campaign. In the region hit hard by the Severe Acute Respiratory Syndrome (SARS) outbreak, HSBC launched a program to revitalize the local economy. HSBC â€Å"plowed back interest payments† to customers who worked in industries most affected by SARS (cinemas, hotels, restaurants, and travel agencies). The program eased its customers financial burden. The bank also promoted Hong Kong’s commercial sector by offering discounts and rebates for customers who use an HSBC credit card when shopping and dining out, to help businesses affected by the downturn. More than 1,500 local merchants participated in the promotion. In addition to local marketing, HSBC does niche marketing. For example, it found a little-known product area that was growing at 125 percent a year : pet insurance. In December 2003 it announced that it will distribute nationwide per insurance through its HSBC Insurance agency, making the insurance available to its depositors. HSBC also segments demographically. In the United states, the Bank will target the immigrant population, particularly Hispanics, now that it has acquired Bital in Mexico, where many migrants to the United States deposit money. Overall, the bank has been consciously pulling together its worldwide business under a single global brand with the â€Å"World’s local bank† slogan. The aim is to link its international size with close relationships in each of the countries in which it operates. The company spends $600 million annually on global marketing and will likely consolidate and use fewer ad agencies. HSBC will decide who gets the account by giving each agency a â€Å"brand-strategy exercise. † Agencies will be vying for the account by improving on HSBC’s number 37 global brand ranking

Econet Wireless International and the African Telecommunications Industry Essay

Activities to be completed in this presentation: Carry out a SWOT analysis for Econet Wireless International, identifying the key issues that Econet needs to address from the results of your analysis. Undertake an industry analysis of the African Telecommunications market using Porter’s Five Force Model. Using a competitor analysis framework of your choice, analyse the Big Five mobile operators in the African market Econet Wireless International is facing or faced challenges in a number of markets it entered. Identify these challenges and the sources of these challenges. What Marketing strategy options should Econet use at it tries to grow its operations (Justify your options) and what should it do to successfully implement these strategies? Introduction The selection of a growth strategy is ultimately determined by the company’s strategic goals, core competencies and strategic assets as well as by its target customers, collaborators and the overall economic, technological, socio cultural, regulatory and physical context. An integrative approach of analysing these factors is essential for the development of a successful growth strategy. Overview Econet Wireless International (hereafter to be referred to as EWI) is a Zimbabwean –owned international telecommunications group. The result of Dr. Strive Masiyiwa’s vision, Econet began in mobile telephone service in July 1998, after years of legal battles. Thus it began leading the change in the telecommunications terrain. Zimbabwe has issued only 3 mobile  telecommunication licenses to EWI, Orascom-owned Telecel and the government-owned NetOne. SWOT Analysis for Econet Wireless International As a result of the internal and external analysis, our SWOT analysis is as follows: Strengths Growth through international expansion. As EWI expands onto 3 continents in 10 countries, they are able to develop global footprint, thus increasing their capital base and securing their company. Innovative product range. They continuously developed product range, they developed into becoming a full-service communications company offering mobile telephony, traditional landline telephony, Internet services, data streaming services, transactions systems and contract services for other operators. For example, in Zimbabwe alone, they have a number of viable product offerings, namely Buddie, Ecocash, EcoFarmer, EcocashSave, Econet Solar, Econet Broadband and BusinessPartna Contract Lines. Their business model enabled them to offer quality products at competitive prices. They collaborated in the form of consortium partnerships and also joint ventures. For example, it was able to penetrate markets such as Nigeria, Kenya, Botswana, New Zealand, Lesotho, Malawi and Burundi. Their joint venture was with Altech in South Africa. The benefit of this partnership firm was listed in the Johannesburg Stock Exchange thus exposing them to a new source of capital. Their mutually formed company, Newco, would have eventually taken over almost all of Econet’s companys, allowing EWI to backward intergrate with a supplier which in terms of future growth, would enable them to develop an even wider product offering. This alliance would have been mutually beneficial, with Econet getting access to technology products, finance and administrative structures while Altech would get the opportunity to diversify riding on EWI’s mobile network. Multi-branding. EWI used it’s name in countries where it had a controlling stake such as in Nigeria, Lesotho, New Zealand, Malawi and Burundi. In countries where it was the minority shareholder, it operated under different names, namely Mascom ( Botswana), Gulfsat Maghreb SA ( Morocco). Their management structure was such that in each country, the operation was headed by a national, who knew the business climate in that country but the financial aspect was headed by an expatriate from head  office thus maintaining effective control and providing support. This encouraged business relations in those nations as the national heading the operation was able to negotiate deals from a knowledgeable point. Weaknesses Limited capital for operations, thus curtailing their growth, especially in New Zealand and Nigeria as the case study says, the consortium partners resisted a higher stake in Econet, believing they did not have the financial means and/ or resources to invest. In addition, Econet did not have enough money to finance the upgrading of its network and it came under government threat of having its licence revoked, thus they had to borrow $75 million Export-Import Bank. Also, in Kenya, their license was cancelled due to failure by the consortium to fully honour the license fee obligations within the given time frame. They failed to provide a service recovery alternative for the suspended Buddie cards in 2002 in Nigeria. The implication here was that they created low switching costs for their subscriber base, boosting the sales of their competitor. Econet gave their competitors an edge over them in Nigeria, as evidenced by the outcome of their decisions to suspend Buddie cards and also, during their subsequent reintroduction. Both times, MTN gained from these moves. In reintroducing the cards, they were not able to support the resulting call volumes. They had not had the foresight to prepare for this possibility as a result of their reintroduction. Network quality problems resulting from failure to support capacity when the Buddie lines were reintroduced. It was a situation of demand outstripping supply. They had also not expected this outcome as a result of reintroducing the previously popular lines. It’s strong dependance on their Zimbabwean operations means they weakened their efforts at expansion due to the unfavourable economic climate. They had raised capital via the Zimbabwe Stock Market but could not use it externally due to stringent government controls on the basis of hard currency remittance limitations. Their failure to capitalise on the license in New Zealand meant a loss on their part. Opportunities Their listing on the Zimbabwe Stock Exchange gave them the opportunity to raise more capital. Acquisition of licenses in various countries through consortium partnerships meant they gained a foothold in countries such as  Nigeria, Kenya, Botswana, Morocco, New Zealand, Lesotho, Malawi and Burundi though from a minority position in the consortium. They were able to obtain licenses in various countries. Threats Stringent government controls. Restrictions to remit it’s foreign currencies to finance it’s operations in other countries, e.g. in New Zealand Intense competition, e.g. in New Zealand where the market was duopoly delaying their entry into that market. Low switching costs. In most of their markets, subscribers are multi-networked. As subscribers used a number of networks to maximise on particular network availability and promotions, EWI could not in depend totally on that these subscribers would be faithful. Key Issues Limited capital for operations. They could list on the Stock Exchange to attract investors. They could offer rights issues to existing shareholders, thereby attracting new capital. Network challenges. They need to upgrade their systems. They need to ensure they have enough technological infrastructure, e.g. base stations, to be able to cater for network loads. Collaboration with suppliers. Government regulations and restrictions. They need to form relationships with the host governments. Decision making. Improve their decision approach at corporate level, e.g. their decision to limit the number of days subscribers had access to the network. From the above analysis, the following threats are of high importance and Econet would do well to take notice: Stringent government controls Intense competition Low switching costs Mergers and acquisitions present an attractive and profitable opportunity thus Econet should explore this avenue further. Industry analysis of the â€Å"Big Five† using Porter’s Five Forces model. Threat of new entrants – High because: There are strong barriers to entry in terms of obtaining an operational license due to government restrictions, e.g. Zimbabwe, as shown in the case when Masiyiwa argued the case that the Telecel consortium should be  disqualified as they did not meet tender specifications. Restrictive license fees in terms of costs of getting the license such as in Kenya when EWI had their license cancelled after only two months due to failure to meet their obligation in terms of the license fee. A lot of capital is needed to start the business. It is estimated that $14 billion on average is needed as investment in the mobile phone business. Bargaining power of buyers: High because: Low switching costs such as in Nigeria when Econet opted to suspend the sale of its prepaid Buddie cards for 6 months due to quality problems, resulting in them losing subscribers. The buyer’s power is strong in Burundi because they have a population of 7 million people with only 4 mobile subscribers. Bargaining power of suppliers – High because: The government controlled operator supplier, Nitel, had strong bargaining power, as evidenced by their holding back to supply Econet with transmission links for more than a year and Econet had no option but to wait. There were few suppliers. Industry rivals – High because: Customer base grew rapidly between year 2000 and 2005 Intense competition among players in the mobile industry. Substitutes – Low because: Landlines penetration rates were low, for example, in Chad, the rate was on average one landline per 70 people while the mobile phone users expanded between year 2000 and 2005 from 15.6 million to 135 million. The overall rating is high because rivalry is high, threat of new entrants is high, bargaining power of suppliers is high and bargaining power of buyers is high. Competitor Analysis Competitor Key Strengths Key Weaknesses Perceived Strategies Key Segments Millicom First-mover position Market leader status Cost leadership Multi-branded Wide market coverage within South America Less aggressive business approach Easy to attack Low revenues in the big five Mass-marketing Multi-branding Cost leadership Low population markets International markets MTC Innovator High capital base Strong market coverage Market strength through acquisition An aggressive player High rate of economic growth Narrow product range Multi-branding Full market segmentation High population areas MTN Market coverage Market leader Strong capital base Economies of scale Resource utilisation Wide product range No multi-branding Blue ocean Leveraging existing business Growing new markets through acquisitions Research and development High population areas Niche, e.g. Middle Eastern Orascom Strong capital base through conglomeration Multi branding Cost leadership Wide product range Market leader Multi-branding Removed operations in Africa Market development High population Vodacom Strong revenue base Market leader Adequate resources for expansion Investment opportunities Least internationalised Market growth limitations Taking unnecessary risks Joint venture franchising Forward integration Domestic International Table 2 Company Capital/ Revenue (in billions $) Market Coverage (number of countries) Mobile Subscriber Number (in millions) Millicom 1.4 16 13 MTC 3 20 23 MTN 3 21 32 Orascom 2.1 9 41 Vodacom 3 5 27 From the analysis above, the market leaders are MTC, MTN and Orascom in terms of revenue. Millicom and Vodacom take the role of market challengers. In looking at mobile subscriber, Orascom and MTN are the market leaders followed by Vodacom, MTC and Millicom respectively. In terms of market coverage, MTN leads followed by MTC. Millicom is the market challenger. Orascom and Vodacom are nichers as they focus on specific markets. Challenges Legislation Government controls in the form of price controls, barring establishment of private mobile networks Trading policies License to operate Government regulations – licensing board Intense competition Duopoly in New Zealand Infrastructure problem Network support Lack of foreign currency Government foreign currency regulations in Zimbabwe Changes in exchange rate Economical meltdown in Zimbabwe Lack of capital Delay in listing on stock exchange Poor quality Buddie cards in Nigeria Product development and testing was poor Marketing Strategy Options Ansoff Matrix Market penetration – The organisation tries to grow it’s market share through sales of existing products to the present market, for example Econet Zimbabwe trying to grow its market share from 70% to 80%. They could achieve this through promotions such as offering discounted tariffs. This can be done through ensuring that they have got enough capital to support the reduction of cost on pricing. The company needs to develop budgets to steer ample resources towards promotion and advertising. Product Development – Coming up with new or modified products, for example Ecocash has been modified to include an account, that is, EcocashSave. They need to invest in a Research and Development department, tasked to come up with more innovative products. They also to need to emphasize on Total Quality Management to avoid product recalls, for example, in Nigeria where the cards had quality problems. Market development – The company seeks for and finds new markets in which to expand, for example they go into a totally new market such as penetrating Canada. They can do this through acquisition of licensing in that country.  Before acquiring the license, they would need carry out market research to ensure that that market is attractive and can be profitable for them. They should also ensure that they have enough capital to successfully implement this marketing strategy. In addition, they need to have the right management and organisational structures. Blue ocean The process of identifying an untapped market in an effort to run away from competition. For example, Econet came up with Econet Solar where they tapped into the solar provision market in an effort to ensure that their customers’ phones’ battery life did not affect their network accessibility. In these topsy-survy times where clients have become complicated, the only way to survive in business is through eliminating competition through investing in new technology and/ or Research and Development. As a result, they can realise much in terms of profit. We advise Econet to take the Ansoff matrix strategies because it covers the wide scope of marketing strates or options of growth.

The Impact of Popular Culture in Our Lives

As the number of users, young or old people round the world grows; It Is Important to know the causes that have made Faceable so phenomenon In our lives. Among the various ways by which FEB.. Has come to possess our lives, we are going to talk about relationship, business and online gaming. First, Faceable Is so popular because It Is an excellent way to establish friendship and create a friends' circle around the world. It is not only used to create relationship, but it allows people or friends to stay in communication.With its features like instant online chat and now Video calling, Faceable makes friendship more interesting at no cost all. In addition to its great benefit, Faceable is a platform where we can create, personalize and manage our own profile. FEB.. Has improved the way society communicate by dismantling the barrier and creating an environment of openness (Fletcher Dan and Andrea Ford, 1). We can share any event of our life by posting pictures, comments, and video. Face able also gives us the chance to react to the post of friends by commenting the posted event.As a social website, it is a best way to retrieve old friends seen longtime ago. FEB.. Is a space which allows us to keep in touch with our friends and family members no matter the distance (Breed Conrad, www. Dedication. Ca). For example a family member travels to another place where it is difficult to coordinate the difference of time, therefore, it is hard to have phone conversation or text. Nowadays Faceable gives us the chance to stay in touch. With the development of internet, electronics devices like smartness and tablets, we can share and report our feelings, our life's event at any time and from any part of the world.Another way Faceable boosts relationship is for example when students create a group for studying purpose. Through this link, students can stay connected ND share any information on their project, home works, weekly assignments, exams and due date. Next, FEB.. Is not on ly used to create relationship, but people can also use It to do business. Business may enjoy Faceable for many reasons . Small or big business can lower marketing expenses by using FEB.. Pages and also allow people to upload pictures, video and leave comments from business.This may be a powerful way to communicate with customers, Glenn the chance to see the product or service expectations without having to vaults the office. Also the function â€Å"share or tag† can be used to promote business around the world (N. P. , www. Business. SLD. Gob. AU/ page, and then invite friends or existent customers to share or tag it. Each shared image will appear on a Faceable members' pages where their friends can see it too. By the end of posting day, the image or picture can be seen five hundred to thousand times.Faceable is a base of customers of more than one thousand millions around the world. Business activities which were extremely expensive prior Faceable, can be used on Faceable f or free or at least for a small contribution. Faceable page is a space where any business can publicize their name, address and contact details, and rotary their products and services. Business organizations can present their staff, history, or any other aspect of their activities that can attract other Faceable users and create interest (N. P. , www. Business. SLD. Gob/business).Finally, Faceable is becoming one of the most enamored platform for online gaming. It is an amazing website that provides an exciting and stimulating platform of online free games for its members 24 hours a day. Play online games with friends, share scores and sometimes give points to rescue them is one of the interesting thing that Faceable offers to its members. Nowadays, Feb.. Online gaming has surprisingly exploded. The number of players grows at the same rate as the Faceable users' number. Some people only login in Faceable to play games and spend times.The users who play games monthly on faceable. Com are up to 250 million (Breed Conrad, www. Dedication. Ca). The success of Faceable game application makes games developers to link their product to Faceable. To emphasize online social interactions with others players, Faceable tends to focus games (Breed Conrad, maw. ‘. Addiction. Ca). Among Faceable games, some games like Yoga's Diamond Dash, Pet Saga Rescue, Zingy, city Vile are most attractive. For example in â€Å"October 2013, members were directed to Diamond Dash app over 19 million times† (Mike Thompson, www insignificance. Mom). In conclusion, Faceable is a mean used by any type of people from anywhere in the world. Feb.. Gives us a chance to do many interesting things like creating relationship, doing business and having fun by playing games as well. Even if FEB.. Has dismantled any culture barriers, it is important to underline that Faceable has possessed our lives. Today, many people cannot spend an entire day without logging in FEB.. . The question is how to use Faceable without making us dumber or addicts. Brent Conrad. â€Å"Why is Faceable so Addictive?

An American Indian Providing their Perspective of the English Assignment

An American Indian Providing their Perspective of the English - Assignment Example Primarily coming from the southern states of America, my forefathers had later settled in the northern part, in quest of better living. Recounting my experience is interesting because history has long since been regarded as a very important document of a country’s inheritance of its cultural values, people and its socio-political and economic evolution. While some of the historical events can be gleaned from the written accounts of the eyewitnesses, the authenticity of the same is always in doubt and helps the historians to delve deeper into the myriad aspects of evolving time. Indeed, my children grandchildren tell me that there is well-documented information about America from the time it was discovered by the Spanish conquistadors. But we are the original inhabitants of this country and I think, history should be interpreted from the accounts of our people and sot solely accepted from the foreigners who have now been declared as rightful citizens of this land! History for us is the tales of the times that are passed on to from generations to generation and added from the inputs of the succeeding generations. Frankly speaking, the stories of my forefathers, as told to me by grandparents, are a mixture of the good and the bad. The good things comprise of our culture and the pride in our tradition and values. We value human beings as the creation of God and they have the responsibility of maintaining good relationships with all the things that God has created. Thus, conservation of the environment is an intrinsic part of our heritage. I think this was the major issue that has brought about so much of conflict in our lives through the times. The clash of ideas and the ambitious and often nefarious intentions of the Europeans have resulted in the formation of a new social order where racial discrimination has superseded human values.

Marketing Concept Essay Example | Topics and Well Written Essays - 750 words

Marketing Concept - Essay Example Second, it stresses the aim of business organizations to generate profit from its operations. Thus, the definition of CIM involves assessing the marketing strategy which will be mutually beneficial for customers and companies. Business organizations as this definition implies are profit maximizing entities. Lastly, this definition highlight that marketing is not just about providing the current needs by "anticipating" the future requirements of the markets. In summary, the CIM's definition of marketing balances the satisfaction of customer and profit maximizing goal of business organizations. According to the American Marketing Association (AMA), "marketing is the process of planning and executing the conception, pricing, promotion, and distribution of ideas, goods, and services to create exchanges that satisfy individual and organizational goals." Like the CIM, AMA also recognizes that main purpose of marketing which is to satisfy customers. However, it clearly elaborated that customers can be grouped into individuals and organizations. Thus, it indicates its deeper understanding that companies should market to individuals and organizations differently. Compared to the definition of CIM, AMA defines the functional aspect of marketing. The definition highlights the components of the marketing mix-product, promotion, price, and place. This specifically elaborates the function that marketing managers make, that is, to plan and execute a strategy through an integrated and complementary components of marketing mix. In comparison to CIM's definition, AMA focuses more on marke ting as a management function. B. Marketing Concept Marketing is primarily concerned with the satisfaction of customers profitably. Marketing can be adequately understood through different marketing concepts such as the following: 1. Target market and segmentation. In order for business organization to create an effective marketing strategy, companies need to divide its market based on demographic, psychographic, and other factors (Kotler 2002). Target market is the segment that presents the greatest opportunity. In the case of Haagen Dasz, its customers are segmented based on their age. The company targets the adult market. 2. Marketplace, marketspace, and metamarket. These are where business organizations conduct their business operations. Marketplace refers to the traditional marketplace while marketspace is digital and is created through the internet technology (Kotler 2002). Metamarket is a complementary market of products and services which are related in the mind of customers. 3. Marketers and prospects. A marketer is an institution seeking the response of a prospect (Kotler 2002). In the case of Haagen Dazs, it is a marketer seeking the response of the adult market. 4. Needs, wants, and demands. Needs are basic human needs. Wants are the products where the needs are directed. Demand is a want backed by purchasing power. In the case of Haagen Dazs, food is a need and ice cream is a want. Demand is when an individual has the money needed to buy the ice cream. 5. Product, offering, and brand. Product is the value proposition in a physical form while brand is an offering from a known source. In the case given, Haagen Dazs is the brand

Maintaining Cultural Diversity Assignment Example | Topics and Well Written Essays - 2750 words

Maintaining Cultural Diversity - Assignment Example Solutions and further recommendations strive to maintain responsibility to diversification training and core competencies of staff and management. Recommendations include training establishment, delivery and analysis with time specific goals to Landbroke plc Board with specific methods to overcome language barriers throughout the company. This implementation includes time sensitive deliverables and analysis regarding training with future ideas and implications inside the company's diverse workforce. Ladbrokes plc was formerly Hilton Group until February 2006, when the company sold its European rights to the Hilton Group namesake to Hilton Hotels USA for 5.7 billion, and there launched into a full gambling experience. This facility manages exclusive online bets in the European sector by brokering gambling bets and making odds over the phone and through their two-thousand strong bookmaking shops in Europe. This includes traditional sports and casino gambling to online gambling, and will even make odds and accept bets on politics (Hoovers Inc 2006). Ladbrokes plc maintains that: As a standalone company Ladbrokes will expand its business by building on its brand leadership, its ability to innovate and the experience and expertise of its management team and 14,000 employees (Ladbrokes plc 2006). In the consultant domain, special consideration to the company's fast growth will be taken to provide operational assistance training. In accordance with consultation Penn Venture operational assistance service definition, this consultation will include "Distinct skills training for a concern's executives that is directly related to the management and operations of the concern and that provides skills in areas where the concern's management lacks background or experience" (Vovakes 2004). Problem Identification The objectives of this consultation are to provide distinguished services for the company's primary concerns within the operational assistance domain. This aims to improve the viability of training resources while lowering costs of resources, with a particular focus on training within demographic diversification. The training and service recommendations will be conducted privately to Ladbrokes Board of Corporate Governance. The scope of the commissioned work is to divulge information on demographic constructs, diversity and ethical training, this will extends to the overall business and not to specific shops unless requested by the Board. The information utilized is Ladbroke's Staff Council and their diversity data as well as national standards for diversity. Currently, Ladbroke's diversification is much higher than the UK average, as noted in Chart 1.0, Appendices A in accordance with the diversity of Ladbrokes, the company also boasts a 32 percentile of internal